Claimed vs Actual Customer Behavior: What’s the difference?
It’s a well-known fact that customers are not always truthful when it comes to what they want or need. In fact,...
Insights
Customer Success vs. Customer Support. What’s the difference?
Do you know the difference between customer success and customer support? If not, you’re not alone. Many business owners...
What is a Feedback Loop & How Do They Work? (+ Examples)
Companies that produce customer-centric strategies often find themselves leading the competition. They put their money...
What is Net Promoter Score (NPS) & Why It Matters?
Almost every company on the planet vouch for providing an excellent customer experience. “Customer satisfaction is our...
Get Better Feedback Without Leading Questions (+ Examples)
The use of leading questions are a sure-shot sign of a brand that assumes customer feedback and tries to build on...